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Branding Elements – Transforms Sunshine Plaza

As an Australian manufacturer and sign maker, Albert Smith Signs are proud to have been chosen to  manufacture and install the branding elements that will enhance and customise Sunshine Plaza’s new identity.

Over the past year, Sunshine Plaza has begun its transformation into a unique shopping destination with a major redevelopment that will create a world class indoor/outdoor leisure and dining precinct. On completion, customers will enjoy more than 34,000 square metres of additional retail space with a new Amaroo Street mall entrance, Cornmeal Promenade dining precinct, large format fashion operators and over 100 new speciality stores. This will bring highly sought-after fashion brands to the Sunshine Coast.

Our initial manufacture of the innovative building signage consists of high level building signs; illuminated signs and non-illuminated signs, and a suite of directional and wayfinding signage.

The next stage of our manufacture and installation of the centre’s branding transformation will be the internal wayfinding for the new retail extension.

The high level building signs (tower) are manufactured from aluminium composite material (ACM) painted to the required  brand colour. Vertical PFC support brackets were pre-positioned and installed  onto the building walls. Eight steel hooks were welded to each sign frame and the frames had been hot dip galvanised to withstand the salt air environment.

The tenancy building signs are individual 80MM deep ACM sign cases with opal acrylic faces overlaid with vinyl graphics and edge lit with ASTech LED’s .

The new logo is Permasign 3D building letters with aluminium surrounds and illuminated opal acrylic faces. The logo droplets are also Permasign with a digitally printed translucent vinyl overlay illuminated with ASTech LED’s. Permasign is cutting edge technology in the manufacture of individual letters of exceptional high quality, with computer precision fabrication to provide perfect engineered graphic reproduction from acrylic, metal or other selected materials.

The eye-catching  high level vinyl mural on the buildings western elevation is an 8M in height X 2.5 M wide light box with a digitally printed PVC flex face tensioned over a full frame LED light wall for illumination

At Albert Smith Signs we have manufactured, installed and maintained pylon signs, high-level signs, identity signs, illuminated signs and non-illuminated signs, and way finding signage for many multi-million dollar shopping centre developments. Our commitment is to delivering a cost effective, high quality, innovative building signage solution that maximises your  brand elements and visibility.

Whatever you can imagine, we can deliver!

Get in touch with us

    Contact Us

    +61 1300 385 903


    Brisbane (Head Office)
    59 Taylor Street, Bulimba QLD 4171

    Postal Address
    PO Box 226, Bulimba QLD 4171

    2/4 Prince William Dr, Seven Hills NSW 2147

    Level 9, 440 Collins St, Melbourne VIC 3000